Success Story frankly

Zürcher Kantonalbank generates awareness for the frankly pillar 3a app with digital brochure advertising.

1.5 million



brochure openings

4.9 sec

dwell time per page

With frankly, Zürcher Kantonalbank operates an app-based pension solution for the 3rd pillar. During a four-week campaign, frankly displays its digital brochure on Profital and reaches a large, digital-savvy target group.

The campaign had the following objectives:

  • Reach and awareness

  • Generating high-quality contacts

                Display of the frankly brochure in the Profital app, incl. linking to the App Store

«Profital is an attractive advertising channel that helps us raise our profile among a digitally adept target group. Interested users can find information in the digital flyer and download the frankly app with one click - without any media disruption!»

Bettina Giménez, frankly App Marketing Manager / Business Owner

Learn more?

Contact me for more info or a no-obligation consultation.

Juan-Pablo Schmid

Head of Sales

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