Success Story SPAR
SPAR complements the physical distribution of its leaflets with digital output on Profital and reaches a young target audience.
2 million
page impressions per month
4%
click-through rate
70%
exclusive reach of the digital brochure
SPAR's “Top Deals of the Week” are communicated in a weekly flyer. This physical distribution is complemented by digital output on Profital. This makes it possible to reach a young, shopping-savvy target group.
SPAR uses Profital's digital brochure and pursues the following goals:
Complementing print distribution
Generating high-quality contacts
«Profital enables us to reach a young target group and therefore fits ideally into our advertising mix. Furthermore, the fact that with Profital we reach customers who don't receive our print brochure is a big bonus of the app for us.»
Karin Locher, SPAR Marketing Manager
